You may have read my previous article about reviews - Creating a Review Cycle for Your Business. As the Internet grows bigger the chances that someone somewhere is reviewing your business online is greater. The small business owners I advise are proud of their business and want to do the best for their customers. Small business have consistently scored themselves  high in customer service [...]

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Content Marketing is the latest in a long line of online marketing buzzwords. So, what does it mean? Junta42 has one of the best definitions… “Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of [...]

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Harness the Power of Your Happy Customers The best form of marketing for any business is when an actual human being validates the experience of the product or service. There will always be times when customers may not have the access to another human being to talk directly and get a recommendation. In the past [...]

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LinkedIn is probably best described as your résumé on steroids. It’s where you need to be as a professional to establish social relevance in the business world. It isn’t the only social media tool that’s useful for business, but it’s certainly one of the most widely accepted. So, how do you make the most of [...]

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Blogging is nothing new; it’s been around for years. Some folks make a living at it. Should you? Maybe, maybe not.  Could blogging help you grow your business? Yes! Chances are good that you or someone in your organization is an expert – someone who has a great deal of knowledge on a specific topic [...]

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