“The Long Tail of search defines the non-competitive, usually 3-5 word, keyphrases that site visitors use to find web sites.”
Wood Street Journal
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Understanding Web Analytics
Written on Jan. 15, 2009 by Adam Willard, Wood Street, Inc.The beauty of analytics is that you can access real data, in real time and track the effectiveness of this area of your marketing and communication efforts more accurately than ever before.
What is Web 2.0 and What Does it Mean for You?
Written on Dec. 15, 2008 by Jon-Mikel Bailey, Wood Street, Inc.Web 2.0 is basically a series of concepts and ideas that redefine the web as a platform where the individual users control their own data. It is the use of new technology to enhance the user’s online experience.
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