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Wood Street Journal

Wood Street is a Marketing Firm at its Core. We don't just sell products ~ we develop plans that are custom fitted for you!

12 Online Marketing To-Dos for 2012 + 1!

Written on Jan. 10, 2012 by Jon-Mikel Bailey, Wood Street, Inc.

I was reading through the copious amounts of resolution and tips lists for the new year. So, I thought I would post some tips from Wood Street. These are things we tell our clients all the time so it only made sense to assemble a list. Here are 12 to-dos that will help you succeed [...]

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Stop Trying to Game the System

Written on Dec. 29, 2011 by Jon-Mikel Bailey, Wood Street, Inc.

As expected, I’m seeing lots of “2011 in review” and “predictions for 2012″ posts in my reader and inbox. One topic that’s showing up again and again is Panda. If you’ve not heard of Google Panda, here is a quick overview straight from the horse’s mouth… “Our goal is simple: to give people the most [...]

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Creating a Review Cycle for Your Business

Written on Oct. 15, 2011 by Wood Street, Wood Street, Inc.

Harness the Power of Your Happy Customers The best form of marketing for any business is when an actual human being validates the experience of the product or service. There will always be times when customers may not have the access to another human being to talk directly and get a recommendation. In the past [...]

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SEOMoz Whiteboard Friday – SEO Checklist

Written on Sep. 27, 2011 by Jon-Mikel Bailey, Wood Street, Inc.

I thought I would share this checklist video with you because it is just so spot on. In this video, Rand Fishkin, CEO and Co-founder of SEOMoz, reviews a checklist of SEO musts for new websites. He discusses the importance of… Accesibility Keyword Targeting Content Quality and Value Design, Quality, UX and Usability Social Account [...]

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5 Tips for Creating More Effective Web Content

Written on Jan. 16, 2011 by Jon-Mikel Bailey, Wood Street, Inc.

Content Marketing is a popular topic these days in the blogosphere. Content is still a hugely effective tool when it comes to Inbound Marketing. However, large companies are finally starting to wise up to this and spending big portions of their marketing resources on Content Marketing. So what does this mean for organizations with marketing [...]

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