What does any business or organization want most from their website? Conversion… turning a visitor into a fan, client, member, etc. What do you need to get conversions? Traffic! Do you simply want hordes of anyone and everyone coming to your website? Probably not. You want qualified traffic. So, SEO (search engine optimization) right? Yes.... Read More
Our goal with this blog is simple: to educate and empower the reader by providing them with the tools to market their business/organization/cause online. We do this by offering posts by experts on web design, tech trends, SEO, social, content marketing, and more. If there are any related topics you’d like us to cover, please let us know!
It’s unfortunate, but rarely do we take the time to review our content marketing plan (that is, if we have one at all). Being that it’s halfway through the year, now is the time to do those little things that may make all the difference to your end of the year results. The tips below... Read More
You’ve just taken over an old healthcare practice in a new city where nobody knows your name. You have no network. Your practice barely has enough clients to scratch out the lease payments. Your bills are burying you. And everybody out there is trying to sell you black hat SEO services that are bleeding you... Read More
You’ve heard it once and you’re going to hear a thousand more times; CONTENT IS KING. Consistently writing great content is key for driving traffic to your website. The more you write the better chance you have of becoming a top thought leader in your industry and the more opportunities that will arrive to rank in search... Read More
If you’re old enough to remember (Google it if you’re not), think about the original VCR, first built in 1985. Then take a look at today’s DVD players, or cable/satellite TV boxes or video game consoles. You’ll see a startling difference in the physical interface of the two models. The VCR built in 1985 will... Read More