What about Mobile – Part Three – Using QR Codes and SMS at Trade Shows and Events Use SMS and QR to replace pens and paper at your events. – #WhatAboutMobile Mobile is everywhere at trade shows and events. In this segment we discuss integrating mobile marketing efforts with your event marketing initiatives. Using mobile... Read More
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What about Mobile – Part One – Checking Your Mobile User Stats Mobile traffic varies by industry. Check web stats to see where mobile users are going. – #WhatAboutMobile In this segment we discuss how to recognize the need for mobile marketing by analizing your website statistics: How to check your site’s mobile stats Some... Read More
The constant evolution The World Wide Web is constantly evolving as new technologies and trends arrive on the scene, which means that some rules that applied the previous year are no longer applicable in the current year, and vice versa. When we don’t acknowledge this, we resist change and, in the end, cause considerable damage... Read More