SEO & Social Media Marketing
When launching any marketing initiative – web design, mobile landing page, print campaign, social media marketing – it is always important to know your customer. This applies to any type of organization or business. For example: International association – marketing for support, membership and awareness to members and potential members as well as political figures Private high... Read More
SEO & Social Media Marketing
Click Here and print this bumper sticker now and slap it on your forehead: Repeat after me: “I am not my target market.” Congratulations, you have taken one of the first and most important steps you can take in marketing. You have admitted that you are not your ideal customer. Sounds like a simple concept,... Read More
Graphic Design & Marketing
Landing pages are an important piece of any digital marketing effort. Landing pages are your secret weapon, generating one million new leads! OK, maybe that’s a bit exaggerated, but they can move the needle, if you know what you’re doing. Maybe you’ve heard the term “landing page” but are not sure what a landing page... Read More
Mobile Solutions
What is Utility Marketing? Utility marketing means putting content and information in your marketing material that your target audience can utilize. It’s the opposite of interruption marketing where your goal is to get your offer in front of as many people as possible in the hopes that someone will buy. You may have heard of... Read More
Graphic Design & Marketing
What is Content Marketing? Content Marketing is another buzzword in the long line of digital marketing buzzwords. So, what does it mean? Content Marketing Institute has one of the best definitions… “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined... Read More