Click Here and print this bumper sticker now and slap it on your forehead: Repeat after me: “I am not my target market.” Congratulations, you have taken one of the first and most important steps you can take in marketing. You have admitted that you are not your ideal customer. Sounds like a simple concept,... Read More
- Christina May
Christina is managing partner and CMO at Illumine8 Marketing & PR, an integrated inbound marketing agency located in Frederick, Maryland. A recent GALA award winner with 14 years experience in integrated marketing strategy; she is a popular speaker on topics that include real estate marketing, integrated marketing communications, inbound marketing and digital conversion strategies.