Back in 2010, I published a blog post about the choices bloggers gave their readers when it came to how they consumed that blogger’s content. The gist of the post was simple: should it be via RSS, or email? My own take was bloggers should offer both (remember, this was at a time when RSS... Read More
- Danny Brown
- Author of Influence Marketing
Danny Brown is the Manager, Social Engagement and Insights at Ontario Lottery and Gaming Corporation (OLG). Co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing, described as “the book that will change the way we do business today”, and recognized as one of the Top 100 Business Books in America by Nielsen BookScan.