Informed Marketing Insights & Inspiration
Our goal for the Wood Street Journal is simple: to educate and empower the reader by providing you with the tools to market your business, organization, or cause online. We do this by offering posts by experts on web design, tech trends, SEO, social, content marketing, and more. If there are any related topics you’d like us to cover, please let us know!
Marketing today has some similarities to marketing in the past, with one main difference. The customer is in charge! What happened? Is there a marketing rebellion at hand? The Third Marketing Rebellion Mark W. Schaefer, in his book Marketing Rebellion (pick it up, it’s a keeper), argues that we’re in the midst of a third... Read More
Design- life is all about designing and setting things in patterns. Designing makes any object look much better and organized. The same is the case when it comes to designing on technical levels. As the world revolutionizes, the changes also occur in the world of tech designing. The two most prominent designs are the Flat... Read More
As you take stock of the year and look back on all of your marketing efforts, now is a good time to take a hard look at your website. Your website is many things: Your virtual sales department The hub of your marketing and communications outreach An information portal A data capturing vehicle Customer service... Read More
We’ve been designing and developing websites and print materials for clients for 17+ years now. Lots of technology and trends have come and gone over the years, but marketing has always been about one thing – meaningful connections with your target audience. What you do with those connections is where the nuances lie. We’re based... Read More