Informed Marketing Insights & Inspiration
Our goal for the Wood Street Journal is simple: to educate and empower the reader by providing you with the tools to market your business, organization, or cause online. We do this by offering posts by experts on web design, tech trends, SEO, social, content marketing, and more. If there are any related topics you’d like us to cover, please let us know!
Trade Shows are usually pretty straightforward affairs – a decent booth, some nice people to work that booth, maybe a guy doing magic or tap dancing, some games, etc. We’ve seen it all. Some booths even have those fancy scanners that capture information for a follow up. But, in these times of the user generated... Read More
How can Text Messaging and Mobile Web Sites be a powerful Mobile Marketing Combination? Let’s start off with the basics: Text Message Marketing This is when you use a 5 or 6 digit shortcode to create an interaction between your organization and your audience. The user will be instructed to text a keyword to a shortcode... Read More
Recently we were asked to co-host a webinar with Blue Sky Factory on Mobile Email Marketing. Mobile is booming and the number of people using mobile to check their email is growing every day. In this webinar Amy Garland from Blue Sky Factory and our own Jon-Mikel Bailey talk about the following: Mobile Statistics and... Read More
We get a lot of requests from our clients about making their site “mobile friendly”. It’s important that your organization is effectively represented on mobile devices, but what does that mean really? Of course we get the “easy button” question… “Well, can’t we just convert it to mobile?” The answer is no… well, sort of.... Read More