As you take stock of the year and look back on all of your marketing efforts, now is a good time to take a hard look at your website. Your website is many things: Your virtual sales department The hub of your marketing and communications outreach An information portal A data capturing vehicle Customer service... Read More
Our goal with this blog is simple: to educate and empower the reader by providing them with the tools to market their business/organization/cause online. We do this by offering posts by experts on web design, tech trends, SEO, social, content marketing, and more. If there are any related topics you’d like us to cover, please let us know!
Marketing today has some similarities to marketing in the past, with one main difference. The customer is in charge! What happened? Is there a marketing rebellion at hand? The Third Marketing Rebellion Mark W. Schaefer, in his book Marketing Rebellion (pick it up, it’s a keeper), argues that we’re in the midst of a third... Read More
We’ve been designing and developing websites and print materials for clients for 17+ years now. Lots of technology and trends have come and gone over the years, but marketing has always been about one thing – meaningful connections with your target audience. What you do with those connections is where the nuances lie. We’re based... Read More
The World Wide Web accommodates 4 billion active users from around the world. This presents a tempting opportunity to businessmen, marketers, influencers, or basically everyone who’s looking to market their brand, products, and services through websites, social media, etc. However, putting up your content online without a strategy will lead you to no good. You... Read More
We are pleased to announce that the website we designed and built for Wells+Associates has been recognized with a “Best Consulting Website” award from the Web Marketing Association. The previous year’s winning website was Accenture. Now in its 17th year, WMA’s WebAward program is the longest-running annual website award competition dedicated to naming the best... Read More