In previous posts we’ve discussed the importance of design and user experience. We’ve looked at on-site SEO and content marketing. And we’ve talked about why you need a content management system (CMS). All of these things have an impact on the success of your website. Is that it? Nope. If your website is slow, the... Read More
Our goal with this blog is simple: to educate and empower the reader by providing them with the tools to market their business/organization/cause online. We do this by offering posts by experts on web design, tech trends, SEO, social, content marketing, and more. If there are any related topics you’d like us to cover, please let us know!
So you might have noticed a few changes to Google Maps recently. Specifically, have you seen the “See Inside” button popping up on local listings? Business listings here in Frederick, MD, such as Adventure Park USA, Hood College and the National Civil War Medicine Museum, now come with a custom tour of their locations. All of them... Read More
Have you thought about the little things you say to your customers? The subtle sentiments behind your words that can take them from “just another meeting” to “game changer?” Did you know it can be as easy as showing them you care by asking the right questions up front? But what are the right questions?... Read More
SEO is not just about keywords. Yes, keywords matter, but Google is much smarter than that. I recently spoke at the Grow with Google event hosted by Direct Online Marketing and Google (itself, themselves?). The focus of my session was the impact of design and UX on SEO. Here are my slides… Design, user experience (UX),... Read More