After you get a bunch of ideas from a keyword research tool, how do you identify a good SEO keyword? There are a lot of mistakes you can make when choosing a keyword that can result in little or no traffic — or even the wrong type of traffic. I’ll show you how to determine... Read More
Our goal with this blog is simple: to educate and empower the reader by providing them with the tools to market their business/organization/cause online. We do this by offering posts by experts on web design, tech trends, SEO, social, content marketing, and more. If there are any related topics you’d like us to cover, please let us know!
We build lots of custom websites sites. Each of these starts with a lot of planning and a major part of this planning is the sitemap. The organizational structure and navigation system of your website can mean the difference between success and failure. A website sitemap is a written list of pages, posts, and other... Read More
What Is Gutenberg and What Does It Mean for WordPress? What does a 14th century German craftsman and inventor of the movable type “block” printing press have to do with your WordPress website? He is the namesake of the new editor. The Gutenberg WordPress editor will be replacing the current content editor. Gutenberg will become... Read More
I remember when social media was fresh and new. Everyone was either excited or dismissive, but very few could explain precisely why. It was new. That’s it. Since then we’ve seen social media become a powerful tool in the digital marketing landscape. Some still thumb their nose at social media, but, social media marketing is... Read More
Email has died a thousand deaths. And each time, it comes back stronger and better than ever. Email isn’t going away. Social media needs it, businesses need it, and we all still need it. Email is still one of the best channels for reaching your customers. WordStream has a great rundown of email marketing today…... Read More