This article is an excerpt from an interview that Adam Churchill had with Josh Clark. You can hear the full interview on their podcast or read their transcript. Adam Churchill: Last month Josh Clark, author of the book “Tapworthy,” joined us for a virtual seminar on mobile design. It was called “Mobile Design: Designing Tapworthy Mobile Apps.” In... Read More
Our goal with this blog is simple: to educate and empower the reader by providing them with the tools to market their business/organization/cause online. We do this by offering posts by experts on web design, tech trends, SEO, social, content marketing, and more. If there are any related topics you’d like us to cover, please let us know!
In the last post in this series, “What Makes a Good Website”, we talked about the importance of design. I want to revisit this sentence… Navigating a website is a process that is rarely linear in nature. This is so important to understand. No single user will navigate through your website the same way. Users... Read More
The Old Ways of Marketing – Push ME The marketing paradigm is undergoing a dramatic shift. Many players, formally confident of “what works”, have found themselves set adrift on an ocean of doubt and ineffectualness. The old ways don’t work any longer. Don’t get me wrong, plenty of marketers are still trying in vain to... Read More
Sometimes it helps to get back to basics. Business owners and marketing professionals are bombarded daily with online marketing tips leading them off into a thousand different directions. It is overwhelming. To revisit the core principles of effective website design and development we are putting together this series, “What Makes a Good Website”. This first... Read More
It’s simple; Moving pictures and sound have main lines to our brains. Reading text based media takes effort and is, unfortunately, generational. While I or my spouse may like the morning paper with our coffee, our twenty something sons go online with tablets and phones to get the daily info with their java mocha latte. Also,... Read More