We wanted to update you on some important things happening here at Wood Street. We’ve been busy. First, we moved! And, our email newsletter/blog, the Wood Street Journal, has celebrated 10 years! Wood Street has MOVED! Please update your databases, because our address has changed! We’ve moved to the Everedy Square district of Historic Downtown Frederick, MD.... Read More
Our goal with this blog is simple: to educate and empower the reader by providing them with the tools to market their business/organization/cause online. We do this by offering posts by experts on web design, tech trends, SEO, social, content marketing, and more. If there are any related topics you’d like us to cover, please let us know!
Something really interesting is happening to the PR industry because of the Internet. This thing called technology has completely flipped the industry on its head. So much so, in fact, PRSA (the trade organization) had to redefine what is that we do for the first time in years. The new definition is: Public relations is a strategic... Read More
I think it’s safe to say that mobile is now a mainstream marketing channel. We’ve known it to be so for some time. However, 2012 has seen massive growth is mobile usage, specifically with regards to smartphones. According to Snaphop.com “in 2012, the U.S. saw a 55% increase in smartphone subscriptions to …98 million…, representing... Read More
In an effort to win in the content marketing game, we are producing content at an astounding rate. With the explosive growth of visual content channels like YouTube, Pinterest and Instagram, we churn out videos and images all in the hopes that it will drive traffic back to our site. And often it does. But,... Read More
Launching a website can be stressful. Sometimes we forget just how stressful it can be for our clients. We often assume that they know what we know when launching a site. Unfortunately, this is not always the case. Many marketing managers, while experts in their industry, are novices when it comes to launching a website.... Read More