Project Overview
Objective
USAN, a comprehensive cloud services company, commissioned a series of collateral pieces to promote its omni-channel cloud solutions. Having already designed the company’s website and branding guidelines, these marketing pieces served to expand an already cohesive corporate brand package.
Solution
Wood Street followed USAN’s brand closely while formatting USAN’s marketing content to work as a variety of print pieces. These included bi-fold and tri-fold brochures, booklets, datasheets and whitepapers.
Since USAN intended to create a wide spectrum of datasheets, the design needed to maintain some aspects of a universal template structure while still allowing flexibility for content and imagery. Wood Street designed a variety of datasheets that were ultimately compiled into a reusable InDesign template.
Project Tools
- Adobe Photoshop
- Adobe Illustrator
- Microsoft InDesign
