Wood Street Journal

Informed Marketing Insights & Inspiration

Our goal for the Wood Street Journal is simple: to educate and empower the reader by providing them with the tools to market their business, organization, or cause online. We do this by offering posts by experts on web design, tech trends, SEO, social, content marketing, and more. If there are any related topics you’d like us to cover, please let us know!

Content Shock Archives

5 Questions with Mark Schaefer, Principal at Schaefer Marketing Solutions

Mark W. Schaefer is a marketing powerhouse. In fact I have my doubts that he is actually human with all that he is able to accomplish year in and year out. His official bio reads… “Mark W. Schaefer is a globally-recognized blogger, speaker, educator, business consultant, and author who blogs at {grow} – one of the top marketing blogs... Read More

Content Shock…Real or Not?

There’s been a recent discussion on “content shock” that was originally spurred from Mark Schaefer’s post last month. Shel Holtz wrote a counter to it stating that there will not be any sort of content shock or what Shel calls “information overload.” Content shock is viewed as basically an overabundance of content thanks, in part,... Read More