Our goal for the Wood Street Journal is simple: to educate and empower the reader by providing you with the tools to market your business, organization, or cause online. We do this by offering posts by experts on web design, tech trends, SEO, social, content marketing, and more. If there are any related topics you’d like us to cover, please let us know!
When it comes to building websites today, you have three choices – rented, template, or custom. In this two part series I will outline the headaches often associated with cheap websites and the benefits of a custom web presence. Don’t worry, I plan to keep this fair and balanced. The Perils of Cheap Websites You can... Read More
HubSpot, Pardot, Marketo, etc. are all powerful marketing tools. These are the marketing automation usual suspects. There are lots of different solutions out there to choose from. What is marketing automation? Why is it so prevalent in marketing today? Marketing automation is as it sounds, you automated marketing practices such as… Email – automated email... Read More
When you think of Business to Business or B2B Marketing, are you picturing those same old stock photos on boring corporate websites? Why do we box ourselves in like this? It’s time to get a little creative. Be human. Connect with people about real things. Social Media and B2B Marketing I was meeting with a... Read More