Our goal for the Wood Street Journal is simple: to educate and empower the reader by providing you with the tools to market your business, organization, or cause online. We do this by offering posts by experts on web design, tech trends, SEO, social, content marketing, and more. If there are any related topics you’d like us to cover, please let us know!
In an effort to win in the content marketing game, we are producing content at an astounding rate. With the explosive growth of visual content channels like YouTube, Pinterest and Instagram, we churn out videos and images all in the hopes that it will drive traffic back to our site. And often it does. But,... Read More
In the past five years, like many of you, my business has changed dramatically. As a marketing and advertising professional, the introduction of social and mobile media has produced a brand new paradigm for brand management, retail marketing, and customer communication. So much in fact that it has thrown the entire agency model into chaos.... Read More
When you think of Business to Business or B2B Marketing, are you picturing those same old stock photos on boring corporate websites? Why do we box ourselves in like this? It’s time to get a little creative. Be human. Connect with people about real things. Social Media and B2B Marketing I was meeting with a... Read More
Website design is subjective. It’s a matter of taste and can go in lots of different directions. Add in a group of highly opinionated stakeholders and you are likely to end up with a website that resembles a Jackson Pollack painting. Some stakeholders are drawn to warm colors like reds and oranges. Others may prefer... Read More