Wood Street Journal

Informed Marketing Insights & Inspiration

Our goal for the Wood Street Journal is simple: to educate and empower the reader by providing them with the tools to market their business, organization, or cause online. We do this by offering posts by experts on web design, tech trends, SEO, social, content marketing, and more. If there are any related topics you’d like us to cover, please let us know!

web design Archives

Tell Me about Your Customers – Identifying Buyer Personas

When launching any marketing initiative – web design, mobile landing page, print campaign, social media marketing – it is always important to know your customer. This applies to any type of organization or business. For example: International association – marketing for support, membership and awareness to members and potential members as well as political figures Private high... Read More

The Fold is a Lie! well… kind of…

The constant evolution The World Wide Web is constantly evolving as new technologies and trends arrive on the scene, which means that some rules that applied the previous year are no longer applicable in the current year, and vice versa. When we don’t acknowledge this, we resist change and, in the end, cause considerable damage... Read More