Wood Street Journal

Informed Marketing Insights & Inspiration

Our goal for the Wood Street Journal is simple: to educate and empower the reader by providing them with the tools to market their business, organization, or cause online. We do this by offering posts by experts on web design, tech trends, SEO, social, content marketing, and more. If there are any related topics you’d like us to cover, please let us know!

Website Marketing Archives

Is Your Content Marketing Fluid?

What is Content Marketing? Content Marketing is another buzzword in the long line of digital marketing buzzwords. So, what does it mean? Content Marketing Institute has one of the best definitions… “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined... Read More

Are You Holding Your Website Hostage? Digital Marketing is Everyone’s Job!

When we started Wood Street way back in 2002 (before iPhones and running water), people would always ask “you’re an IT company, right?” Our answer was usually “sort of.” Back then, anything to do with the Internet was considered to be an IT issue. Our approach was really more in line with marketing and communications than... Read More