Media relations is one of the great, low cost marketing tools available to businesses and NPOs (Non Profit Organizations). Furthermore, it offers a variety of advantages that traditional paid advertising doesn’t. The content of a print or broadcast story about your business – published by a news department – has more credibility than the same content... Read More
Wood Street often has guest authors post on the Wood Street Journal. We hand pick experts from around the industry to add to the conversation. Let us know if there is someone you would like for us to have write a guest post.
Web Accessibility is a moving target, or more precisely, a game of Whack-A-Mole. Just when you think you’ve covered the issues, another pops up and requires your attention. In some cases, it can turn out to be an issue you didn’t even know existed. Hopefully, you’re prepared to respond quickly with your mallet of accessible... Read More
Exhibiting at a trade show is intense. In the span of a few days (or hours!) you have to create a temporary storefront, artfully display your wares, and engage those who stop by in a meaningful way. You can’t do it alone. You can’t afford to send your entire staff to the show. But you... Read More