Wood Street Journal

Informed Marketing Insights & Inspiration

Our goal for the Wood Street Journal is simple: to educate and empower the reader by providing them with the tools to market their business, organization, or cause online. We do this by offering posts by experts on web design, tech trends, SEO, social, content marketing, and more. If there are any related topics you’d like us to cover, please let us know!

What About Mobile – Webinar Video – Part Four

What about Mobile – Part Four – The Right Way and Wrong Way to Use QR Codes

Slapping a QR code on something is not a mobile marketing strategy.
#WhatAboutMobile

In this segment we illustrate bad QR Code uses and discuss effective QR Code strategies:

  • Do not use QR Codes where it is at all difficult for the user to scan them.
  • Use QR codes at a place where the user will want to scan and get more info like a point of purchase display.

Here are links to the other 6 parts in this series: